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The Hosts with the Most

This blog post is about trained and skilled professionals doing a better job than non-professionals. And specifically about trained and skilled professional QuizMasters doing a better job than people who are not professional quiz masters (even though they may be professionals in something that may appear to be similar).

We run around 250 hosted quizzes per year, most of which are run from start to finish by one of the highly trained QuizQuizQuiz QuizMasters. And we do it very well, we think, and our clients think.

There’s a decent-sized minority of those quizzes (10-15 a year or so) which we don’t run. We prepare the quiz, we are in attendance on the night making sure everything runs to schedule, we play the music and the audio clips, we do the marking, but someone else is on the mic. Often this is a celebrity host, sometimes it is someone from within the company who wants to run the quiz themselves.

Sometimes it’s at the lower end of “celebrity” (someone that quite literally nobody at the quiz has heard of or recognises – i.e. a circuit stand-up comedian), sometimes it’s a really impressive and prestigious star of TV. Whoever it is, almost without exception … no, I’m being overly diplomatic … without exception, it’s not as good as if we run it ourselves. [If you think this is being arrogant then do a quick thought experiment: imagine a stand-up comedian doing his stuff. Then imagine him trying to prepare material for someone else to deliver: someone who has never done stand-up comedy before, someone he has never met, and someone with whom he might get a maximum of half an hour to brief before the gig. You get the idea.]

I said “almost” above because there is one gentleman I’ve helped run a quiz, who really does hold the audience in the palm of his hand, but a) he’s working a crowd from an industry within which he’s a respected, beloved figure and b) he’s run the same quiz with us several years in a row, so he knows how our quizzes work, so he doesn’t need the constant instruction and prompting.

And even then, however good he is, I’d still say the quiz would be better if one of our hosts was running it.

I can hear you saying “You gotta lotta noive, kid, thinkin’ you’re some kinda big shot who runs a classier quiz than all doz celebrities” (in the imaginary slang of mid-20th century American gangsters I envisage you’re speaking). But don’t get me wrong, I don’t think there’s anything else in the world I’d be better at than these esteemed hosts except running quizzes (and specifically QuizQuizQuiz quiz nights). But, these, yes I do. Because this is what I do, and what my professional QuizMaster colleagues do, often several times a week.

If a client books us, they hopefully realise they’re booking the whole package, they’re booking us because they know about the quality of our quizzes and the way our quizzes work. It’s not just reading out questions, it’s an awful lot more. It’s choosing the questions, adapting the questions, pacing the quiz, adapting the pacing of the quiz, playing the music, getting the sound right, judging the mood, making last minute adjustments, it’s being quick, efficient and thoroughly well-informed and confident in the material. [again, think back to the comedian analogy…you’ve got to believe in and understand your material to be able to sell it to the crowd]

Often, a client who has their own host in mind is surprised when we inform them that will mean a significant rise in the price we charge (not to mention the additional cost of paying a separate host). Surely it’s less work for us? On the contrary, it’s significantly more work for us. More work preparing the quiz in advance, making sure the questions make sense to the quiz master, providing instructions to them, dealing with any feedback, giving them a script for round introductions, going through the quiz with them before the event, whispering into their ear regularly, reminding them of instructions they’ve forgotten to give, little asides which will make a question work better. Also the quiz usually still goes out under our brand name. In a way the additional costs also compensate us for the reality that the quiz will not be as good as a QuizQuizQuiz quiz should be.

I get way more nervous if I’m helping someone run a quiz than if I’m running it myself. For the latter, I turn up, do my job, and I’m in control. If I make a mistake, I can make a joke of it whilst still retaining complete control. I know how to deal with every eventuality.

So much more can go wrong if someone outside our company is running the quiz, and it’s our reputation that suffers.

How many ways is the quiz better if we run it ourselves? Too many to list. Here are a few. It’s adaptable, in terms of subject matter, rounds and difficulty levels. Every question is understood and treated with enthusiasm and never tossed away as if it is doesn’t matter. Answers can be given out with maximum effect: if there’s a reaction to be had, we will get it. There isn’t someone whispering in the host’s ear all night. There are no awkward silences. Every opportunity to inject energy, entertainment and fun into the quiz can and will be taken. The QuizMaster will not start flagging after the first hour (there aren’t many celebs or stand-up comedian who are used to performing at full energy for 2-3 hours single-handedly – it takes a lot of practice and training to be able to keep it up for that long, as it were) Need I go on?

Like I say, this is a notable minority of our quizzes, and we always make it work, and make it good, and often the guest hosts are really good, engaging, smart, adaptable and charismatic. It’s often a real pleasure to see them getting the hang of how to make a quiz work really well, and gaining confidence in the whole thing as the evening progresses.

But there’s not one quiz which any of our quiz “hand-holders” leaves and doesn’t think “I wish I’d run that. It would have been much better.” And since we are obsessed about running truly outstanding high quality quiz nights, this makes us a little bit sad from time-to-time – sad for our clients who have made a decision (for one reason or another) that means they will not have the best possible quiz night.

Bright Jackets and Sparkly Bow-Ties

What should a quiz master wear?

Of  the hundreds (and thousands) of clients for whom we have run quizzes over the years, the vast majority, say 99%, are entirely happy that we will dress appropriately for the event. Sometimes they don’t even tell us that the event is Black-Tie (luckily, we always ask, so we can dress suitably).

However, some people are desperate for us to wear bright jackets and sparkly bow-ties (but the majority would be desperate for us not to!). Events companies seem keen for us to wear black, when we’re meant to be in the foreground and not fading into the background. We’ve even had a client worried that the quiz master would be wearing clown shoes (I think she might have been confusing a quiz master for a clown – generally, but not always, they are different).

In my view there are only two rules, one obvious, one less so, but both about not making an issue out of clothing:

1. Dress at the same level of formality as the audience (and find out in advance, if necessary, what that will be). Let your quiz running impress the audience, and don’t let your attire (whether too formal, or too casual) distract from that.

A good example of this was Paul Daniels and Debbie McGee running a quiz with us the other day. It was Hallowe’en fancy dress, and they played along spectacularly.

2. If it is hot, and/or you are the sort of person who sweats a lot, then wear an extra layer under your shirt to absorb sweat, thereby avoiding unsightly patches emerging during the quiz which could distract the quiz participants!

What do you think a quiz master should wear? Is a quiz not a quiz if the quiz master isn’t dressed ostentatiously?

The Golden Cheer

So what, at a quiz night, gets the biggest cheer? Though I will, at the end of this post, give a definitive, cast-iron answer to this, I will provide a little musing and analysis on the subject beforehand.

The loudness of a cheer at the answer to a quiz question is dictated by two important factors 1. How many people are cheering 2. The amount of noise each person is making. Rocket science this, isn’t it?

People cheer if they get something right, so, first of all, you want a question that loads of teams get right. That deals with issue 1. But how much noise will they make? They will make more noise if they are delighted with themselves for getting something right than if they knew they were going to get something right. So that deals with issue 2. It is no good just asking lots of questions that every team is guaranteed to get right and they know instantly they’ve got right – the resulting cheer will be desultory at best.

You want a question, therefore, that most teams will get right, but they won’t be sure until you’ve given the answer that they have right. You want them to have considered more than one option and then chosen the right option. But rather than pure multiple choice questions, where you give them the options, you want teams to have come up with the options themselves. People cheer loudest if they think they might be the only team in the room to have got a question right, but of course the loudest cheer of all comes when every team thinks they are the only team to have got a question right.

Cheers are lovely for a quiz master, as they are for anyone with a microphone, I suppose. [Never having been a rock star, my experience is limited]. I remember at the first corporate quiz I ran in 2006 there were teams cheering answers, and me thinking “Gosh, this actually works. I can do this”. Not only are cheers good for the quiz master’s ego, they are a good gauge of how the quiz is going and the nature of the crowd. In giving the answers to Round 1, I’ll usually have included one guaranteed “big cheer” question (to which the answer is often Antarctica!) and until I’ve heard that, I can’t be entirely sure what kind of night it’s going to be.

There isn’t a formula  – some times the cheer is a bit of a surprise. I have a question at the moment to which the answer is ‘Snakes on a Plane’ and I have no idea why saying that answer sends teams into raptures and makes middle-aged men in suits bang their tables and spill their drinks in delight, but it does. Part of the fun of asking new questions at corporate quizzes is getting that first surprise cheer when testing a question and thinking “That one’s a keeper!”.

Anyway, I said I’d give a definitive, cast-iron answer and i’ll be true to my word. Here’s how it goes. One of my colleagues last week was assisting a “celebrity host” at a big charity quiz (we love doing charity quiz nights, but they can be challenging because of a typically very broad demographic) . This celebrity host is a famous, well-liked, extremely funny (in my opinion), clearly intelligent stand up comedian who is often seen on telly performing to large audiences. Before giving the answer to one question on the music round, my colleague said to him “Just say “And all those songs were UK Number 1s in Ninety Ninety (pause) One” and you will get the biggest reaction you’ve ever seen” “Really?” said the comedian. “Really” said the quiz master. So, he read the answer as instructed, got the expected reaction, and turned to my colleague with a smile on his face.

And that’s how it is. I’ve run hundreds of quizzes, but i know without doubt that the greatest eruption of joy and noise, the golden cheer of the evening, will greet me saying a year with a little pause in the middle.